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marvel@salesmarvel.co.uk
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Sales is a Dirty Word

Practical insights from Sales Marvel’s higher education consultancy. Ideas to improve student recruitment and conversion, strengthen graduate outcomes and career opportunities, and build productive partnerships between universities and employers.

KEF6 and 5 Key Benefits of University-Industry Partnerships

transform university relationships

Your next transformational university-industry partnership may already be in your pipeline, waiting for somebody to unlock its full potential.

Increase Income from Alumni: Are You Asking for Their Money (again)?

Increase Alumni donations

We’ve all got one. Heck, some of us more than one. Yes, I’m talking about friends. To increase income from alumni, it is essential to highlight the successes of former students regularly. Not your preferred type of friend. You know, I’m talking about that kind of friend. The one whose…

The Future of Universities: Protecting What the Markets Cannot

Future of Universities for student recruitment and conversion

The Future of Universities Depends on Protecting What the Markets Cannot Institutional Excellence is Essential to Preserving Universities’ Public Mission UK Universities, more than just about any other industry sector, are being asked to sustain the full breadth of their public mission using a funding model that, frankly, rewards only…

The Impact of Number 10 North on Universities

Impact of Number 10 North on Universities

We all know that most journeys look easier on the map than they are in real life, and the Impact of Number 10 North on Universities is likely to prove no exception. York to Manchester, for instance, is a pleasingly clean line when viewed from a polite distance, the sort…

Protected: Section 18 Letter to Rachael Maskell MP

Section 18 Notice

There is no excerpt because this is a protected post.

Could These 8 Universities Become The Northern Powerhouse’s Economic Engine?

Economist Lord Jim O'Neill speaking at a Northern Powerhouse event...

At a recent fireside chat with Lord Jim O’Neill, the conversation ranged from transport infrastructure and regional investment to innovation, venture capital and the future of the Northern Powerhouse. Yet one question stays with me: if the North already has world-class universities, research, and talent, why is its productivity woefully…

Milburn’s Missing First Rung and What It Means for Graduate Employability

Graduate employability and the missing first rung of the ladder

Most adults can remember their first ever job. And let’s face it, it probably wasn’t as a lawyer, accountant or a premiership footballer – graduate employability wasn’t even a thing back then. More likely, it was stacking shelves at a supermarket, washing dishes in a pub kitchen, collecting glasses on…

University Rankings May Still Open the Door. But There Is a Second Test Now.

Improving the Student recruitment and conversion journey

For years, universities have been able to lean heavily on reputation: a strong ranking, a respected name, a beautiful campus, an even more beautiful prospectus and a basket of notable alumni stories. For many students, especially international students, the logic was simple. Choose the highest-ranked university you can realistically get…